Marketing
November 3, 2016
Bang & Olufsen television
By Sarah Jones
NEW YORK – The television advertising system needs to be overhauled to enhance rather than distract from the viewing experience, according to an executive from Turner speaking at ad:tech New York 2016.
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","iv":"ec75136c20210d8c4f1a1fa1965a9206","s":"2f0be9d9cac39c25"}
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