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Retail

Convenience is competitive advantage as differentiation depends on service: Deloitte

January 10, 2020

Consumers are craving convenience. Image credit: Neiman Marcus

 

By Sarah Jones

The current retail environment revolves around convenience, as the consumer is more focused on the ownership of a product than the experience of purchasing it.

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  1. Estée Lauder Cos., Jo Malone launch AI scent advisor
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