Retail
January 22, 2019
Image from the Michael Kors Collection spring/summer 2019 campaign. Image courtesy of Michael Kors
By Sarah Jones
NEW YORK – The United States holds significant potential for luxury brands due to its wealth and stability, but foreign labels need to be aware of cultural and consumption differences to successfully make an entrance into the market.
{"ct":"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","iv":"dda772d2788b9757b7abfa9f97bb50d3","s":"7b30fdfd8cf3715b"}
Share your thoughts. Click here