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Multichannel

CRM techniques are prerequisite for luxury brands: expert

October 29, 2010

Luxury brands need to leverage relationships with consumers

 

By Kaitlyn Bonneville

Due to the very nature of their business, luxury brands that are not leveraging customer relationship techniques are placing their companies at risk, according to a CRM expert.

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  1. Luxury retail is thriving: Placer.ai
  2. Register now for free event: Women in Luxury 2022 eConference
  3. Louis Vuitton highlights craftsmanship behind Nike collab
  4. Luxury buzzes about bees with conservation efforts
  5. Day's wrap: Richemont, Ritz-Carlton, DFS Group, Bulgari and PVH Corp.
  6. Will we have MOVID or NOVID?
  7. Veuve Clicquot spotlights vegetables, pairings in Garden Gastronomy series
  8. Land Rover focuses on modern luxury, sustainability
  9. The Douyin KOL helping luxury tap China’s lower-tier cities
  10. Rolls-Royce, Omega, InterContinental and World Bee Day
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