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News briefs

Day’s wrap: Louis Vuitton, Bulgari, L’Oréal, Bloomingdale’s, Wheels Up and marketing webinar

February 1, 2021

Louis Vuitton Silver LockIt bracelet and DouDou Louis teddy bear. Image credit: Louis Vuitton

 

Luxury Daily’s live news for Feb. 1:

Louis Vuitton raises funds for children in need
French fashion house Louis Vuitton is continuing its partnership with global nonprofit UNICEF to raise donations for children in need.

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Bulgari introduces collection of personalized fragrances
LVMH-owned Italian jeweler Bulgari is continuing its journey through the perfume space with a new personalized collection of fragrances.

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L’Oréal, NAACP launch inclusive grant program
Beauty group L’Oréal USA is partnering with the National Association of the Advancement of Colored People (NAACP) to present a new grant program for Black-owned beauty businesses.

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Bloomingdale’s celebrates inclusivity with ‘Shop for Good’ campaign
U.S. department store Bloomingdale’s has partnered with three cultural institutions and programs for its biannual philanthropic campaign dedicated to celebrating diverse and inclusive voices.

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Wheels Up acquired for $2.1B
Private aviation firm Wheels Up has agreed to become a publicly traded company through a merger with special purpose acquisition company Aspirational Consumer Lifestyle Corp.

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Webinar: Why authenticity matters even more for luxury brands as post-pandemic consumer evolves
Register now for the free webinar on Wednesday, Feb. 3 at noon to 1 p.m. EST (New York time) titled, “Authenticity in a Post-COVID World: From the Eyes of a Marketer”

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Retailers missing out on engaging post-sale opportunities
U.S. retailers are overlooking valuable opportunities to engage their customers and inspire loyalty through the post-purchase customer journey, from checkout to delivery and returns, according to a new report.

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