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June 19, 2025
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Mobile

De Beers captures women’s brilliance in user-generated content app

October 19, 2015

Behind-the-scenes with Karen Mok Behind-the-scenes with Karen Mok

 

By Jen King

British jeweler De Beers has added a consumer-generated content aspect to its “Moments in Light” campaign to celebrate talented women.

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  1. Comme des Garçons sets up shop in Sao Paulo
  2. Genesis to enter new markets in Europe
  3. Belmond unveils refurbished Splendido property
  4. Off the Cuff: A Q&A with Gustafson Porter + Bowman's Neil Porter
  5. Personalize luxury brand marketing strategies for lasting loyalty
  6. Luxury Unfiltered: Intimate storytelling is the new status symbol in luxury
  7. Musicians Mark Ronson, Raye create original song for Audemars Piguet anniversary
  8. Luxury is about to have its McDonald’s moment
  9. Tag Heuer circles back as Goodwood Festival of Speed sponsor
  10. Rebag links with Luxury Stores at Amazon
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