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Feb. 22, 2026
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Luxury Memo special reports

Digital in real estate – Luxury Memo special report

July 25, 2019

Sotheby’s new AR app gives customers a better look at what their homes could look like. Image credit: Sotheby's International Realty

 

By Sarah Ramirez

Luxury real estate firms and brokerages are embracing digital tactics to better reach clients as affluents continue turning to online resources.

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  1. Balmain Beauty presents first prestige fragrance
  2. Bentley commits to cutting airfreight emissions worldwide
  3. Ferrari confirms Luce name, reveals design direction for upcoming all-electric car
  4. Photography, AI guide latest Jaeger-LeCoultre ‘Made of Makers’ project
  5. Your watch collection is probably worth more than you think — and your estate plan doesn't know it exists
  6. Luxury Unfiltered: Why algorithmic perfection is the enemy of luxury hospitality
  7. Lions, tigers, bears and 'Wirkins,' oh my!: The legality of Walmart's Hermès Birkin dupe
  8. Luxury retailers need to compete with mass brands in personalization: report
  9. Loewe Perfumes boutique takes shape in Seoul
  10. Singer Olivia Dean fronts latest Clash de Cartier campaign
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