Commerce
October 12, 2012
By Tricia Carr
Luxury fashion houses and retailers that offer preorders straight from the runway or new collections are practically guaranteed to see revenue from the efforts in addition to an increase in customer loyalty through offering exclusive products.
{"ct":"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","iv":"e95ac4f67e03dcd63863c1342d49b8a8","s":"dccb07053ddc0788"}
Share your thoughts. Click here