Luxury Daily
The authority in luxury news.
April 25, 2026
  1. Off the Cuff: A Q&A with Bergdorf Goodman’s Tracy Margolies
  2. Louis Vuitton adds Berlin to Travel Book collection
  3. Porsche builds 'Toy Story'-inspired 911s for charity auction
  4. Dolce & Gabbana reworks Ray-Ban Aviator
  5. Luxury brands are now limited in naming capacity
  6. Lions, tigers, bears and 'Wirkins,' oh my!: The legality of Walmart's Hermès Birkin dupe
  7. McLaren hires Ford’s Kemal Curic as chief design officer
  8. Prada taps ‘Re-Nylon’ profits to resource environmental education
  9. LVMH appeals to eco-conscious consumers with new sourcing standards
  10. Business jet departures climbed to record 3.88M globally in 2025: report
Comment
  • Email
  • Print
  • Reprints
  • ARTICLE TOOLS SPONSOR

Internet

Hermès taps techy microsite to push collection, lifestyle

October 12, 2012

 

By Rachel Lamb

French brand Hermès created a microsite called “Knot What You Think” to push its fall collection and legacy using bright and interactive colors, music and imagery to entertain consumers.

To read the entire article, please subscribe or
 
LATEST HEADLINES
MOST POPULAR
  1. Off the Cuff: A Q&A with Bergdorf Goodman’s Tracy Margolies
  2. Louis Vuitton adds Berlin to Travel Book collection
  3. Porsche builds 'Toy Story'-inspired 911s for charity auction
  4. Dolce & Gabbana reworks Ray-Ban Aviator
  5. Luxury brands are now limited in naming capacity
  6. Lions, tigers, bears and 'Wirkins,' oh my!: The legality of Walmart's Hermès Birkin dupe
  7. McLaren hires Ford’s Kemal Curic as chief design officer
  8. Prada taps ‘Re-Nylon’ profits to resource environmental education
  9. LVMH appeals to eco-conscious consumers with new sourcing standards
  10. Business jet departures climbed to record 3.88M globally in 2025: report
VIDEOS
More Videos

MORE IN Internet
Gucci drops see-now, buy-now Primavera edit
Coty partners with OpenAI
Estée Lauder Cos. taps Shopify for ecommerce overhaul
‘Gen Z is looking to reconnect with the world around them’: Pinterest
Sofitel makes TikTok debut with episodic campaign
Tod’s links My Gommino collection to digital passport program



RECENT ARTICLES
Louis Vuitton adds Berlin to Travel Book collection
Off the Cuff: A Q&A with Bergdorf Goodman’s Tracy Margolies
Porsche builds ‘Toy Story’-inspired 911s for charity auction

Business jet departures climbed to record 3.88M globally in 2025: report
McLaren hires Ford’s Kemal Curic as chief design officer
Coty’s net-zero plan gains SBTi approval