Retail
June 8, 2022
Different costs associated with ecommerce can add up. Image credit: Gucci
By Sarah Ramirez
While ecommerce sales have accelerated since the start of the COVID-19 pandemic, this does not necessarily translate to profitability.
{"ct":"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","iv":"f522834650840d8f0c67dfcb5d42325d","s":"6cd5e0ec45fc8705"}
Share your thoughts. Click here