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April 24, 2024
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Travel and hospitality

Emirates’ latest appointee, actress Penélope Cruz, fronts global effort

May 26, 2023

Through humor and a passion for exploration, Ms. Cruz, a self-proclaimed frequent Emirates flier herself, is spotlighting the campaign’s theme – “travel is not just about the end destination; ​it’s also about how you get there.” Image credit: Emirates With humor and a passion for exploration, Ms. Cruz, herself a frequent Emirates flier, is spotlighting the idea that the journey matters just as much as the destination. Image credit: Emirates

 

By Emily Iris Degn

Dubai-based airline Emirates is tapping an Academy Award winner for the “Cruzing Onboard Emirates” campaign.

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  1. YSL Beauty adds Bahamas, Colombia to rewilding project scope
  2. Bon Appétit out with first ‘Drinks’ issue in over 50 years
  3. Luxury Unfiltered: Redefining luxury trainings and masterclasses for a world of disruption
  4. Kering rocked by 11pc sales dip in Q1
  5. Porsche named official electric vehicle of 2024 Met Gala
  6. Annual operating profits down 18pc at Valentino
  7. The RealReal ends Earth Month with in-store donation program
  8. Christofle opens pop-up showroom in West Hollywood
  9. Tapestry, Capri Holdings respond to FTC lawsuit opposing merger
  10. Iris Law stars in Versace’s Dylan Purple fragrance campaign
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YSL Beauty adds Bahamas, Colombia to rewilding project scope
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The RealReal ends Earth Month with in-store donation program