Multichannel
June 12, 2015
Kendall Jenner fronts Estée Lauder’s Dare to Wear Red campaign
By Kay Sorin
Beauty marketer Estée Lauder is continuing its efforts to appeal to millennial consumers with a new fragrance campaign featuring model Kendall Jenner.
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","iv":"6f4ccf117d0c55f6678bce1a7055e392","s":"ab5123a93965c829"}
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