Fragrance and personal care
November 14, 2025
The luxury deal was executed through New Incubation Ventures, Estée Lauder Cos.’s strategic early-stage investment arm. Image credit: Estée Lauder Cos.
By Amirah Keaton for Luxury Daily News Service
U.S. beauty group Estée Lauder Companies is making its first-ever investment in a Latin American label.
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","iv":"59bd1c51cb27fe1a5057526b41df0f9c","s":"20f9adcb64492a0f"}
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