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Fragrance and personal care

Estée Lauder debuts remix-ready lipstick through playful talent transfer

March 8, 2017

Estée Lauder's Pure Color Love lipstick Estée Lauder's Pure Color Love lipstick

 

By Sarah Jones

Beauty marketer Estée Lauder is ascribing magical properties to its latest lipcolor launch in a whimsical campaign.

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  1. Luxury Unfiltered: Why the best luxury experiences look exactly like the worst ones (on paper)
  2. Dior builds five-story statement flagship in Beijing
  3. With ‘My Call,’ Rémy Martin finds meaning in new milestones
  4. Louis Vuitton shares names of final Watch Prize contestants, jury members
  5. Chef Yotam Ottolenghi to debut first Netherlands restaurant at Mandarin Oriental Amsterdam
  6. US luxury car market expected to double in next decade: BCG
  7. Matches plots second act under new ownership
  8. ‘Sound. Elevated.’ from Bang & Olufsen marks centennial
  9. Ennismore picks Bangkok site for first-in-region SLS Residences
  10. Lamborghini heads to French Alps for women-led driving series
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