Retail
February 14, 2022
Direct-to-consumer (DTC) online purchases increased by 17 percent in 2021. Image credit: Unsplash
By Nora Howe
While uncertainty regarding the pandemic and its residual effects remains, it has altered consumer and brand dynamics, accelerating the shift to cross-border ecommerce, primarily led by millennials.
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","iv":"f8ea50b9ce7547845a3edeb90af9ad29","s":"ebf903b691b5e8aa"}
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