Retail
February 14, 2022
Direct-to-consumer (DTC) online purchases increased by 17 percent in 2021. Image credit: Unsplash
By Nora Howe
While uncertainty regarding the pandemic and its residual effects remains, it has altered consumer and brand dynamics, accelerating the shift to cross-border ecommerce, primarily led by millennials.
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","iv":"f461ca51d899a7e4170bd4658953f823","s":"2a53fec82dc41972"}
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