Retail
February 14, 2022
Direct-to-consumer (DTC) online purchases increased by 17 percent in 2021. Image credit: Unsplash
By Nora Howe
While uncertainty regarding the pandemic and its residual effects remains, it has altered consumer and brand dynamics, accelerating the shift to cross-border ecommerce, primarily led by millennials.
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","iv":"9272f8c1e20a15eeb91b56649e1e8ca8","s":"2c90a9b039f6726f"}
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