Apparel and accessories
September 16, 2020
Farfetch is launching a new global ad campaign. Image credit: Farfetch
By Sarah Ramirez
Ecommerce marketplace Farfetch is debuting a global campaign that reveals a new brand identity while reminding shoppers it is more than luxury site.
{"ct":"Op0wCVScIX\/hz1X2rLF4OOWlkDLgWNNTZvUY3mGm\/pjv5f8OW2d7\/yybr3y\/0EVSlNcl9qpBS2aYW\/0q9HdBSmULCtm1+2ebLA4mwWyEVGv1GhT71HlaRKQapbSiR4\/iPmR9oS2ayn+NUdpVTcRFb4D2fXq4gjl+bos7JY0afMHkjg5Jw96\/Z6c6yCstDlllLZtsD9Y4+fUfxQzVeM\/pinBtyWEUU4cdFmWUIZlJsKN\/3bH2KlCC8TDIXgYQn\/yYFnwfgibF92osEQzo0FRLnYnHPExGhqc+j5Ymik2PbK\/e3haG4IiOtTWAq\/ibilwBLr+HzOSAEY8om2sMjCCuofg0M+OUhZaUSQIoAOpLQz\/yBNtzj5gxNtQq8NatJN8HcvCkbNpu0UUFYhflZ98fRvqEB+aYdKTd9o6tk+AbOZq3oG18PTe1XgDczd624ZL7xbC1DOR2hbsmHRpQ\/HIXcObuCtgoXHEC0e2iNl9gJeoODu5Ms5zZZ0Mu11XwIQxEABUChgkIhKl\/LCyfnSiNoHaxlzGIuHGCiutou5u7+cXuXmqSBCcKQzMDCCTjlqDrArgAWMTJhlTonJPzxP+W0o94KlNuDfKfhM+W6zMpqFBE5SsWV0vOZkqudi7cdLChBEJqDVSdph18FhKlwFQhPURT2KOdG8XWXuUQeFAoZgnIvD\/tJA6ahw0pqfTJFI70OxnN6LEhi5agaVClCglxBlbsebY8oGyuZWrMrfXaGkXQ9ThQPbXGtRxGBR06P1OB0c\/CT5baBgpHqxAvQjgXJrO5duX9p\/AdXyCNTsLTKJJ5EOocsRZ417iVxWR3CSyLsZ\/aTAgqmBubCdaKbENpLmWhy1emu+IRrNmGhs091+bY6NnRfrVEBup+Voq+PtubF7zXix\/03hBQr5egKTrhVi24hQ5nw1KAcZhDDzrIx9gJTdxHinZgG5l2iacik\/Y\/uakfoW6i7gAihgKz1ORC3iLnrwLo4zwvv+xQGlKYgEAyO5Alrcxkqq9N6DCHcHNGe4xNeFXiT41V493agtdN9Jraoqa2R\/MZw8fAdvaUAj7P9ys0H6NRkCW0\/tfnEynnyPRcEJvT7mPr7F9PMAQXzQi+PirZVTgXrTHxBc9JjEJYKAbgmY7sPigF\/9KsKv8vataTdKGMemlvR+uNQpp80HamctxYZUA11JBnAp0yonPnBXYbyx\/CAJH40OkT+g7Iu3R6P2Pd5CVQWo4XpCJ0Xe0MU+xeYyVg5IdeYrkEiQ+N+VLtsBGJfzmM+B4JujifuDVy35yRNtEo\/BwI8nQoi5co5v0iIzwARG+Q\/L\/xkNEUT\/0YTrG2GTr5jrAPDMrsk9nnchOo1LoYn66GL2C8XaHjBrzfx6u50O4n4Qsmc9OEd33qh55gcRKJKul57JxhHm9oUD6KQe6HMXe2hDkqdUAJOs7R15Cgy3EOFc2TjQKBlz77\/ap6\/\/iJg6rwsGDnEzPj0wnSHnETHHb6Qkj1db\/I8mkJNmErRPAiej\/rb8+mu4hDwKSjJTkfBJQHjPDyBpM9E+sImvWriRi3DaLRztNO1L0YseRAHnOD\/prcKJQgPk8EYYm+RGIchIL500Fotd5L09v0pFjOYniaaxrRPNcd0MsxevsLu2vfB6\/OVl7u8Tg9EFmZJRXW\/iblW\/eOeMFqhhtUtQcPBPA4eAF9jnB3\/G5T3A0io7mrArljarnJUQygVmTG8FmwU\/2pvl\/yYkXfvpXWSrtoLAQQXxckgqrIN1CfWqWwr8Lgl\/TNPchJttiPTZBdOerrDnWjEwevbQoBkjqzVUmqkcRE1Q0ip5e0lk3ouon6a\/0xyLWw9VmiFEwlpa0RDwctGacFKvJzgV1Y3Ricz9O5WKLKhxnqd6V3XOJNN7NoV\/XmqJ\/VV+GuOmgbZQkzZlzH6bMs+nHkCcDRLZLbNoWx2T5Ly84aqFYjZ\/F4HLawsA7r\/7YvH5BBH8NKNiytvmykkR6SveUlgTqOBal0F1YW+nkgDPGq8+SJB3LRxssj\/rQz96rLFCvdgxLbbQD+A2XRxQ39Nn7zvRi47Td\/MUogXqN70qPWKBJjyNodjvvR7B\/YfW2Q0OCAveXDQLrYcrnHr8zRGAaAC+cpBGn5z39RtFv1Y+dsCU3lTCIVTzysi6fUxCx5i2K6Hd4SXFKy4kZOm26QzsZ3A6lu01cLWNGnlejCC8v65O72HzsKFMF+b\/Vaf06juct3kWQVLPmPf7gV4uDLKsY9MJXoSVv8mLehM\/jWtXWgQJeWkMnRukyiqXYsFMo2WuKTgdq4\/ain0G6cDVP9B\/bRUwXPx3zOYNjm\/nA1NLuE3kXUMSn8\/8xgkAlTYN1reOqux5Zh0DpaBk9HD3ZTCvqqPsTkQJY0Iibx9XYXiE850diIPmuKMZmdwo\/tK6rsP\/IC3tOUMaCoWWHxqAFf29OSy4M5znmLjtst4Gk47w3EPSbWE5lP5Bm9AF5Xeb2X0ypUA9EHyPixTsN61+InJmTpTLSG+g6mNsc+5wsnbBHXYUmH+Wjp\/dsc5CYFBC+snrcmGkNDUIG632pL8CnqpAFYGBxSelLqN\/NQ28OgwbM6CIxuid7rVjqOROvIcixBrGbY+I8xnwqTacO7rI71jbcxWClXVqMu99QqlMEbXywUs7RIKE1qJT9afQTdeaat9eQPQ0ppWrBttD4RSj6SIpIXjAdqDUglZ0FE6o2cVxIfH0buwRvJNsfRr0ibcXMvq5\/B+LAoRZO++AkIxFdgKLyvjq1isDnf0VHfax0wqDee3lJuUqX10IzGmijvRG1oEQNmGIoeRvySlWCeBph5PjkRHkI7yIIZ20Afe+aiBKe7SxavkC\/nRZE93udVr23aN6xFR1BbshTZIbyAwOzZtixBpiCPTR2ckTC5M8eOTsvv4QShGJdtAaKyGCIbBO5WV77G5vPJhZ\/aShhP24t6Zne8osDzNohZDnMg5MU8KNN\/lTxnmKqo9iOTl\/K26P1Zhi3khLaE6HvLwujVfD6Sh\/ndwMmiUDFutdEa94XZHXDGfiO7lgS\/5LdeGJCagxcmFQ6jez5XBRsOz1dgmkqnPK2ggZ4yVdL9dCxQ2Fe+3Jb4\/dVhRSsQsRg\/N3sqyScSq91\/XqtZOYa+7lAcyCpQR9L37A1kBRo0R7kub7clXbK1x0TzVXxD\/QwIW4etQxW11DN6n8s4zY2VGYkVtt5joms9ZRgTr\/MpT+jhicS+rQ8tpwsshRis1xnMO6VY9rO\/aVhBIGpTS4VK0xr18difjMuLWnAWCBdwdKTwBn8+Cbo7K9LvqBiDEDRiKCCN+1VXPWg7MlDdXLkeSPsai53oL34hwLykJnUELvBqpxYFKqqulAmzuU40RaKp+0G7Z9DRsN6DvqazBQUbbJ5JstUaZqkQ3j4HHApe9JedVIExE1gyXlFeGH1W2OQNbWk6MoVOPcZ15mdrwU14rGC2nkGGRS1qAG2YR3qNlHslxYm5OIeaV0BHOYYpGFq8wN+v2wOHFKORd2hQU7xFTjs+cnc4UdOVMV4ZhIgQFH\/qm7PyHb8zAZWCVcsEhRmKITE6fpew3sVC9It65IJZCAdN3Yi1mmP68i+Wq+V5EdRNbHGLHsdiG1jk7ZbklKVOBdpPZX4wLUwUT6x0argH40jUCE\/GrV0cd6hoGZJnklKzUV7Do22n\/CZPXyIgBzaTxE2vYamgG\/B9v4+GXdcOpyu1XyGH8Nx8gacqAszPbyDsxlZ7dI2UAbbX5P02rn4m9tq+u9k\/BEWHRqy8x+q9X5O6SUccWOMmGQP8Vc7u6EXwjkuOpmF1HasNzD4\/3tNnuPaPh02i2jPaQfW0QSGI0urtYw8oRpWA6WlMBeV0uz1+uyO3k6qm291oua+kZLp\/2\/iwW9h0EYCIFxW+vb0Gz+i3YCRwlTS15nYrf5ho\/RaUOvCX2woKawhHyRZI8EFvtPOVg+xWMbd7ksFZrHLHYehY2YkPJDL3He9fZm65PgSKWWDonjtOWDvEsacl519vtrA+6CPgMYyDAnOLLxm5U9p\/cfET8WOi5hZr2OJ6SnK2\/apePE7cp0+KfOZJRuHzMuvyjVkA3740gH8N\/NG99xN0ws7KTzIMoVNh2VE0u4cylzU6ZqbaWwfDncb\/zh6vRTG+XS4druDMEC3qqKY4Yj77FuTQowdsgUKyXQPsHLaGdx6tWX3sucj05RxSPMDnhsbceiKT2mJnzpk5h0gwsvBSp6d4kg3JAo+8n2yfm1VrCp1uMvqtnAoqOJYmieb1FzIyuc4OcYVserftYKQc\/kA\/WdNvg5rSakQK0QZdrK\/g1WbGQZW\/z01Wslxzuqzv3AVjOAsdsCNZAeiKDC7gtBftWubZ3MDv859pkuU\/vVyjWh+RKaR1KlTuZz+MXLo1PuvcNWOhg+PaIWjmVAEq9jvvPjIb5c+DI\/QUwBUY9bBJSjYdvhZM4lahTrjri2aTyQE3SZVxtyEYH5hMoFFPbHhZWkuhdla1JrxOTJIDlJsy9RI+2RNyH+MpL1rVmJ7GgdIIRLk\/coP+nQkLDotBA7o\/jD09MIbU7X1X+bja\/Vi2hBRRz+iDN5BlNYmcjSyCBZ8y8yyEdoFQsctt3lohJxnS12LslR1+CTgPlQGAXJ7DQ+p+BfDqp6VrsewuRTKI0aHK7HlyKj5NBVLrh1\/Vf4aBpY2Hr7BKFes4r17iyhhZ4XhH+8MJ+Y9BJP1NavDbENPtgbUhGBlKkb7+Q2EH3EcdOFgJty3xJ\/QJ5Qx0Y58+gReSWty\/ZNLyvqHseuiGg8rXOjrqPRq8haYaGonhdlvkDixV00T4PbCLs4owB3a7kG1eOUTWN9fZ5vuWxloOHYWYbIkRQ6146qlOkZ1UHlfAbL8GXpKGE0L5TBzdZzxQsnsCgISzV\/Tiy8WrTvlx2cojy41AqQbDd+6slPwezncfra9O0DaySr5ZsB39mHrBNPYF+wMLBcp+4GFMzNnWRsLOATEqxSBgVyCDvwJgSF+bP65b8RmdMi\/iVRhdlxjJR6eesPzVEMNlzXI4CfJZ+NBqMH9il+KHMWQfjvef6ghzlsVQ6lwREleEgAQEFvQT3wwgGcTRuyEAOhBFwMcLaAKo5qrS8gsLKAZeWR2T83TBEralBtsh6Byk8jLL48z6RD19zGU1T96qH+7ggNFQ9I1TaYTVmiyvpekCH\/1W2AL25davuNoddE\/wkn+hiDMl3b3I4tlpjZJqsgEAVApgkmvsOCABHmup5DgRVLomv7m7HHu\/O6iPBJItk5qWbnxtCOYzrX17j194CTiYd1XXjxEI3v6rhZBIMyuZ+ow+1pa7xgZtKZ5rs54f+4l4RTuYjfO6yMiO34KRCl7D+FGMpbn1TIWaLKkY6BNGJWvc9ZkffekA3GilrqULGcIfzEfrl8N1WbAtIlTIPQVJtzbszylTJ5H+H8ehhDsacDSRCtvqNPYTBHlhoFERCdIBBhLV58D97JkglM6E8HorC\/AXgHvsQYg7CtxP0S0n2IbwdtQzBQWlSn7Tc2TddwN6ZW0Sc6zHNd6F\/hIbaT8FVd9Yfboarq4WgrQXHM22pg7e3Au6awiJrqc+VwV8Jzsd8HnkusfpqRhGxctbboRCHdF7NEK73M9HenaaSt8e5dgi1xhjoSOPc9O2rvMehlYgw8H8gWzviE+P2Zp2Z7grPlEyswS+GMHjxYV+yzDKb5S+5HlETPjMmTB+53T5BtzOnSoMt2Pm2ZR0CwDgfg0MQ\/MS0iEziuMLk0pyKc8L0pZWAjgEAqeK7C692BhhLUUrY2D42vWRK+bbNwcuqPA3nCnhmprdRj7\/L7hSezBnEerB7FGa7jRnSyPNA+te61wT\/BNL7zBqHn+hig==","iv":"58ee089fe42a40924ee7edfe4b69625d","s":"beef7ef47f5676e9"}
Share your thoughts. Click here