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Fendi, Tory Burch use Facebook ad platform to drive page traffic

December 12, 2011

 

By Kayla Hutzler

Luxury marketers such as Fendi, L’Occitane, John Varvatos, Tory Burch and BMW have been using Facebook ads to help increase brand awareness, build social networks and bring in Web site traffic.

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  1. Neiman Marcus steps up game with Kate Upton in spring campaign
  2. What did it take to put together Fenty founder Rihanna’s luxury limited-edition visual autobiography?
  3. Register now: Women in Luxury conference New York April 15
  4. Day's wrap: British Vogue, Moët & Chandon, Safilo, UBS and Rebecca Minkoff
  5. 3 ways to use predictive analytics at your company
  6. Consumer sentiment will define a post-coronavirus China
  7. Safilo goes for sustainability with use of regenerated nylon for licensed and owned eyewear
  8. LVMH Champagne Moët & Chandon unveils new luxury bar
  9. Register now: Women in Luxury conference New York April 15
  10. The virus crisis forces China retailers to think omnichannel
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Day’s wrap: British Vogue, Moët & Chandon, Safilo, UBS and Rebecca Minkoff
Register now: Women in Luxury conference New York April 15

LVMH Champagne Moët & Chandon unveils new luxury bar
Safilo goes for sustainability with use of regenerated nylon for licensed and owned eyewear
UBS, Rebecca Minkoff’s Female Founder Collective debut program for capital access to women company founders