Marketing
June 15, 2022
Gen Z prioritizes privacy more than other generations. Image credit: FreedromPay
By Sarah Ramirez
Gen Z consumers are less likely than other demographics to share their personal information, according to new research.
{"ct":"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","iv":"d44144d1f4c2d6402e87efa29782b6ab","s":"af6aa90167df11c0"}
Share your thoughts. Click here