Marketing
June 15, 2022
Gen Z prioritizes privacy more than other generations. Image credit: FreedromPay
By Sarah Ramirez
Gen Z consumers are less likely than other demographics to share their personal information, according to new research.
{"ct":"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","iv":"5bc660e797574f37dffb1cf9a1d26ad8","s":"3aaa7ae95448a80b"}
Share your thoughts. Click here