Marketing
June 15, 2022
Gen Z prioritizes privacy more than other generations. Image credit: FreedromPay
By Sarah Ramirez
Gen Z consumers are less likely than other demographics to share their personal information, according to new research.
{"ct":"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","iv":"d4a223135677e2cd8995ca49fe9c3653","s":"48554016ef73dac1"}
Share your thoughts. Click here