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Retail

Galeries Lafayette looks to young creators for its holiday campaign

November 9, 2018

Galeries Lafayette features characters made up by children for this year's holiday story. Image credit: Galeries Lafayette

 

By Brielle Jaekel

French department store chain Galeries Lafayette has put the creation of this year’s holiday campaign in control of children for a whimsical dream realization.

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  1. Luxury dips while tech disruptors drive $10.7T in brand value: Kantar
  2. The new administration eased independent contractor rules. Can luxury brands cheer?
  3. Rimowa honors the winners of its Rimowa Design Prize
  4. Mandarin Oriental restores Italian castle
  5. Audemars Piguet pop-up exhibition opens in Shanghai
  6. Aston Martin, Apple release CarPlay Ultra
  7. Dom Pérignon unveils ‘Creation is an Eternal Journey’ campaign
  8. Mercedes-AMG unveils collaboration with art collective MSCHF
  9. Chanel continues support for women directors with upcoming Tribeca Festival talk
  10. Richemont closes fiscal year with 4pc sales increase
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