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Courtesy of a new European Parliament decision, luxury brands will now have more protection for their intellectual property.

As the consumer base undergoes shifts in attitude and geography, brands are repositioning themselves for a new audience.

Italian jeweler Bulgari is giving consumers a first look at its newly reopened London store through an artsy film.

The Metropolitan Museum of Art’s Costume Institute's most-attended fashion exhibition in history is the subject of a new documentary hitting theaters nationwide April 15.

As Milan Design Week brings a global creative community to the Italian city, luxury brands are leveraging the extra foot traffic through artistic installations and events.

Global cruise line Cunard is partnering with Julien’s Auctions to prove that "There's No Business Like Show Business."

Toyota Corp.’s Lexus is showing its commitment to youth and the environment with its long-running Lexus Eco Challenge.

Starwood Hotels & Resorts’ Tribute Portfolio brand has partnered with shopping platform LiketoKnow.it, enabling travelers to browse social influencers’ curated content on Instagram, tap a photo and receive a link via email to book a stay at a featured property.

Luxury Daily's live news from April 14 - LVMH to facilitate Rihanna-designed beauty line; Burberry digital outperformed in light of slowing H2 growth; Beauty meets beast in BMW, Gigi Hadid digital effort; Loewe Foundation looks to set new standard for future of craft.

Today in luxury marketing - Raf Simons to present at Pitti Uomo; Clock ticking as Swiss watchmakers await market recovery; Balmain's ready-to-wear revival collection is not for the faint-hearted; Ford begins taking applications to buy "mid-$400Ks" GT supercar.

What can mobile-originated data do for brands that cookie-based data cannot?

Spanish apparel and accessories label Loewe has launched an international award to celebrate excellence in craftsmanship.

Italian apparel and accessories house Trussardi has partnered with Dynamiq Yachts to outfit the D4 series model range with exclusive interiors.

German automaker BMW is keeping all eyes on supermodel Gigi Hadid in its promotion for the new M2 Coupe.

British fashion house Burberry’s retail revenue of $1.503 million has gone unchanged year-on year, with its total revenue of $1.993 million only down 1 percent.

French conglomerate LVMH’s Kendo division has been signed by singer Rihanna for a complete cosmetic collection due out in 2017.

British jeweler De Beers is beginning a journey alongside brides-to-be with nuptial-themed content, placing its engagement rings at the campaign's center.

As marketing verticals continue to condense, brands have output experiential efforts bridging the physical and digital.

French footwear and accessories label Christian Louboutin is sending support to women in Senegal through a partnership with a local initiative.

Retailer Matches Fashion is leveraging the new Facebook Live to bring to life a three-day events series happening at New York’s WOM Townhouse.

NEW YORK – Superyachts provide a peerless luxury for the ultra-wealthy, but selling the segment on the industry is still a challenge, according to an executive at Wealth-X.