National Apprenticeship Week in the United Kingdom gives many brands the chance to introduce or promote their apprenticeship programs and raise awareness about the benefits of apprenticeships for businesses, individuals and the economy.
British Vogue is drumming up interest in its upcoming festival with the announcement of fashionable speakers who found themselves in the headlines many times this past year.
Department store chain Nordstrom is looking to make an impact on women’s lives with a capsule collection of apparel and accessories developed with Piece & Co.
New York real estate firm Town Residential is rebranding itself with a new Web site and multi-media marketing campaign that will highlight its unique approach and commitment to customer service.
Swiss watchmaker Omega is flying into the future through its partnership with Solar Impulse, an environmental project whose goal is to circumnavigate the globe using solar power alone.
To reach a discerning male reader, leading menswear brands such as Giorgio Armani and Louis Vuitton promoted their latest collection in the March Men’s Style issue of WSJ. magazine.
Popular photography application Instagram is foraying into the world of performance advertising by introducing clickable links and carousel ads that offer deeper content and a story feel.
Four leading ad agencies and consultancies react to the Apple Watch released yesterday. Will it put other wearables out of business or drive a stake through the luxury watch sector?
As luxury houses are becoming more active on social media, so are their creative directors, many of whom have established their own accounts separate from the brand, featuring a mix of personal and professional content.
Moët Hennessy Louis Vuitton is helping to train the engineers of tomorrow by participating in the Ecole Centrale Paris engineering school’s Supply Chain management chair.
Consumers are split on their willingness to download luxury brand applications, but when dispersed into generations, 72 percent of millennials are inclined to download a branded app, according to a report from The Luxury Institute.
