Please register now for the free hour-long webinar on Wednesday, Sept. 25 at 2 p.m. on how luxury marketers and retailers must craft holiday marketing strategy in an omnichannel, multigenerational and highly promotional environment.
Facebook is inspiring fashion decisions for more than half of women who find fashion and beauty extremely important, according to a new report from NetBase.
LVMH-owned Hennessy is refreshing its wide-spread multichannel Wild Rabbit campaign by featuring internationally acclaimed rapper Nasir "Nas" bin Olu Dara Jones as brand ambassador.
London department store Harrods is partnering with Geneva-based jeweler Savelli-Genève to release a luxury smartphone designed with affluent women in mind.
Jaguar Land Rover is collaborating with private club operator ClubCorp to host a series of events throughout the United States to boost brand awareness among ClubCorp members.
When the 1,400-plus new gTLDs begin to launch in the latter part of 2013, a paradigm shift begins that will dramatically affect the way that Internet users search and navigate online.
British fashion house Burberry is pushing its autumn/winter children’s collection to consumers enthralled with the arrival of the Duke and Duchess of Cambridge’s son.
Italian fashion house Gucci is attracting young consumers through its Timepieces & Jewelry Music Fund that is giving students in China, Britain and Japan a chance to participate in the Grammy Awards Foundation 2013 Grammy Camp in New York and Los Angeles.
U.S. label Oscar de la Renta is getting ahead of the competition by releasing its fall 2013 campaign on social-mobile platform Instagram instead of waiting to show it off in September magazines.
Twitter is opening up its television advertising targeting product to United States companies that run national commercials, enabling luxury brands to extend conversations with consumers and boost campaigns.
Swiss watchmaker Richard Mille is targeting affluent female consumers with two new partnerships that embed the brand in women's golf and demonstrate its commitment to top-tier performance in sports.
Cartier, Breitling and other luxury watch advertisers are targeting affluent, male auto enthusiasts in Bentley Motors' North American 2013 summer magazine.
Today in luxury marketing - Michelle Williams bags Louis Vuitton campaign; Barneys New York unites stores under one banner; Audi to hit sales target of 1.5M two years early; Porsche nabs 9th straight title in J.D. Power new-model satisfaction study.
British automaker Bentley Motors is extending its product line by creating a new sport utility vehicle, a decision that was championed by its fans and customers.
LVMH Moët Hennessy Louis Vuitton is eyeing affluent travelers by placing brand advertisements on large digital screens at John F. Kennedy International Airport in New York.
