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Titled “In My Bag,” the marketing reveals key items that stars LeBron James, Jeremy Allen White, Jude Bellingham, Future, Victor Wembanyama and Jackson Wang travel with.

Across markets, the young demographic is seeking out brands that align with its values of diversity, environmental protection and authenticity.

The Diageo-owned spirits brand is celebrating its role as an official supporter of the FIFA event, releasing a limited-edition gold 1942 bottle and a cinematic campaign film starring French football icon Thierry Henry.

The pair will also co-produce original content, including a new series called “Skaters in Cars Scouting Spots,” in which SLS athletes travel through cities in the German automaker’s vehicles exploring local culture.

Parisian architecture firm RDAI, in collaboration with London’s Mamou-Mani Architects, designed the five-story building.

Creative director Jonathan Anderson is playing with the concept of belonging.

The Italian fashion label is sharing its take on the Tai-Chi Sakura in advertisements captured by British artist Frank Lebon.

The German watchmaker’s store is the latest in a series of recent openings that also include flagships in London, Singapore and Shanghai.

The department store owner expects to emerge from bankruptcy this summer.

The Cartagena property occupies a group of restored historic buildings steps from the UNESCO World Heritage Site Walled City.

Open to the public from April 21 to 26., the installation marks the first curated by house creative director Demna for the Italian fashion label.

The U.S. fashion brand is leaning on its connections to tennis, polo, boating and motorsports.

The luxury resale platform is highlighting the importance of authenticity in a new film.

The hospitality brand is adding excursions, such as helicopter rides in China and Canada, to its schedule.

Clients of the new Coachbuilt Collection will partake through the British automaker’s global network of private offices.

The three-year-long academy will allow more than 200 onboard pastry and bakery chefs to enhance their technical skills while at sea.

Under the agreement, the beauty group will pay additional royalties to the luxury conglomerate for licensed brands.

Cultural tastemakers speak to meaningful pieces from their personal collections on “Objects of Desire,” the online design marketplace’s new series.

Luxury Unfiltered is a weekly column by Daniel Langer, an expert in luxury branding, hospitality and activations who was named a “Global Top 5 Luxury Key Opinion Leader” by Netbase Quid.

The brand, which currently has two properties in Italy with three more in the pipeline, is the first addition to the hotel group’s portfolio to focus exclusively on holistic hospitality.

The new facility brings production, development and quality control under one roof.