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A surprising number of luxury hotels and hospitality brands have put stock into accounts on Google+, but the effort is proving fruitless, as consumers are not interested, according to L.I.K.E. Hospitality Consulting.

Jeweler David Yurman is embodying a youthful spirit for its holiday 2016 campaign, but in an informal manner with films that resemble home movies.

Tapping into the experiential dining trend popular among affluent consumers, The Venetian Las Vegas hotel is taking guests on a grand culinary voyage led by internationally renowned chefs.

Marketers have taken to shaking up the perspective of branded campaigns to spur interest and keep their brand top of mind.

Luxury Daily's live news updates from Oct. 14 - Bulgari highlights la dolce vita in exuberant effort; McLaren hosts first ice driving experience in Finland; Mandarin Oriental London gives historic fixtures new home through public auction; Luxury retailers prep offers to capture Singles’ Day sales.

Today in luxury marketing - Dior sales rebound, rise 7pc in Q1; In stagnant luxury market, luggage brands roll on; Insiders dish on the art market; Europe car sales keep growing as volume, luxury brands gain: ACEA.

Digital technology has become our answer to almost any question, a siren voice offering the global luxury sector undreamt of levels of engagement with whole new audiences.

For luxury brands, the very art that motivates designers to create clothing is threatened when a 9-12 month planning period simply will not cut it against brands such as Zara or H&M that can churn out off-the-runway looks in mere weeks.

Italian automaker Maserati is portraying the related yet distinct aesthetics of the two trim options for its new Quattroporte through a lifestyle film.

Chinese shopping recommendation site Dealmoon expects to partner with hundreds of U.S. retailers for the upcoming Singles' Day shopping holiday in China.

Italian jeweler Bulgari has embodying its grand lifestyle in a new brand campaign that urges consumers to live each day to the fullest.

British Automaker McLaren is bringing its track driving experience to an icy terrain for the first time.

As Mandarin Oriental Hyde Park, London embarks on an extensive renovation, the hotel is giving its fans an opportunity to take a piece of the property’s history.

Luxury marketers used social media to break down the barrier between consumer and brand, forging deeper connections with fans in the process.

Register now for the nation's premier conference focused on how the luxury business will rapidly evolve in 2017, calling for a reset to Luxury 2.0. Speaker list, agenda and registration link in article.

Italian fashion label Fendi is challenging the ephemeral nature of Snapchat by giving earlier snaps new life through a content hub on its Web site.

Online retailer Farfetch is recruiting potential employees through a social video that compares working for the brand to a room full of puppies and a swimming pool filled with pink cotton candy.

Even with the rise of digital channels, frontline sales staff are far from obsolete, according to results of a survey conducted by InMoment.

Classic cars are being dethroned as the number one avenue for luxury investments, as high-quality wine makes its comeback, according to Knight Frank’s Luxury Investment Index.

German automaker BMW has now released specs for its new 5 Series, which is seeing its first redesign in six years, but the official launch was overshadowed by an early online leak.

Luxury Daily's live news from Oct. 13 - WatchTime New York ups experiential sessions for 2016 watchmakers fair; Canali fetes US ecommerce launch with exclusive collaboration; Condé Nast continues Vogue Café’s expansion into Western Europe; Prada soars among the flowers in interstellar campaign video.