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Successful luxury brands have carved very specific principles, which are the opposites of the classic laws of marketing. They are called the anti-laws of marketing; for luxury does not lie in “marketing” but in the offering of creative, disruptive and hyperqualitative realizations.

Mobile applications have shaken up day-to-day business practices for millions of sales teams as well as those in other fields, and it is easy to see why.

New York’s The Mark Hotel is calling on lovebirds this Valentine’s Day with several meals and relaxing options for couples.

Appliance maker Jenn-Air is a collaborator for the Virginia Tech Center for Design Research’s new futuristic kitchen at the Las Vegas Kitchen & Bath Industry Show Jan. 20-22.

Private aviation company Magellan Jets is appealing to Seattle Sea Hawks and New England Patriots fans with an exclusive VIP Super Bowl package.

British department store Fortnum & Mason is hosting a marmalade contest to raise money for charity and find its next homemade marmalade producer.

Swiss footwear and accessories brand Bally is reaching out to Japanese consumers with a pop-up store in retailer Isetan in Tokyo.

More than 63 percent of retailers list payment security within their top three priorities for 2015, according to a new report by Boston Retail Partners.

Before the spring collections officially reached store shelves, a number of fashion labels, including Donna Karan and Oscar de la Renta, prompted pre-order purchases through email campaigns.

Beauty is an especially successful ecommerce category with distribution, online reviews and search visibility on retail sites being the most important factors when it comes to giving some brands an edge over others, according to L2’s latest report.

There are 7.2 billion individuals in the world and just more than 3 billion of them are active Internet users, according to research conducted by We Are Social.

American fashion designer Alexander Wang is helping Italian furniture brand Poltrona Frau reach urbanites with a capsule collection.

The Ritz-Carlton Laguna Niguel in Dana Point, CA will aggregate a bucket list throughout the year with weekly social posts identifying possible experiences offered by the hotel.

Mercedes-Benz Canada is narrowing attention to local weather conditions with a new campaign that focuses on the four-wheel drive system, 4Matic, found within its vehicles.

Today in luxury marketing - Versus Versace and Gucci get new designers: What does it all mean?; From Kardashian to couture: How Balmain got its 21st-century buzz; Audi to sit out Super Bowl for first time in 7 years; Here's the difference between the Chinese and Japanese luxury booms.

While seemingly easy, developing an effective mobile strategy is not without peril. Companies that have attempted to do so without following the rules – which will never be mistaken for a model of clarity – can attest to the pain and costs that result from such efforts.

Swiss timepiece maker Patek Philippe will host a London exhibit May 27 until June 7 to give horologists a rare look inside the family-owned watch brand.