Marketing
January 19, 2022
Burberry's B Surf video game lets players dress their characters. Image credit: Burberry
By Katie Tamola
Gone are the days of physical items reigning supreme, as the popularity of digital assets continues surging.
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","iv":"31be7a88b8027b7ef7a9131a71f3b81a","s":"5313772cb9e14144"}
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