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Dec. 16, 2025
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Luxury Memo special reports

Generation Z – Luxury Memo special report

May 15, 2019

Gucci autumn/winter 2018 men's tailoring campaign with Harry Styles. Image courtesy of Gucci

 

By Sarah Ramirez

Luxury brands will no longer be able to overlook Generation Z, as these up-and-coming consumers acquire more social influence and earning power.

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  1. Louis Vuitton courts rapper Future as ‘Friend of the House’
  2. Longines announces latest Ambassador of Elegance
  3. Moncler returns to the slopes for Grenoble campaign
  4. Ruinart reveals annual Carte Blanche creative collaboration
  5. Rosewood London opens ski-inspired winter terrace
  6. Luxury Unfiltered: The luxury market will lose the middle ground in 2026
  7. Raffles, Christofle premiere exclusive dining experience
  8. 85pc of recent, pending Gen Z car buyers considering luxury vehicle purchase: report
  9. Capri Holdings closes Versace divestiture
  10. What’s at the end of the catwalk? Overtime pay, lunch breaks and other worker protections
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What’s at the end of the catwalk? Overtime pay, lunch breaks and other worker protections

Louis Vuitton courts rapper Future as ‘Friend of the House’
Raffles, Christofle premiere exclusive dining experience
Longines announces latest Ambassador of Elegance