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Dec. 18, 2025
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Automotive

Genesis harnesses Hollywood magic for ‘Signature Event’ campaign

March 5, 2024

A meticulous attention to detail is at the core of the advertising. Image credit: Genesis A meticulous attention to detail is at the core of the advertising. Image credit: Genesis

 

By Zach James

South Korean automaker Genesis is utilizing state-of-the-art technology to present its slate of sedans and SUVs.

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  1. Luxury Unfiltered: Why the best luxury experiences look exactly like the worst ones (on paper)
  2. Dior builds five-story statement flagship in Beijing
  3. With ‘My Call,’ Rémy Martin finds meaning in new milestones
  4. Louis Vuitton shares names of final Watch Prize contestants, jury members
  5. Chef Yotam Ottolenghi to debut first Netherlands restaurant at Mandarin Oriental Amsterdam
  6. US luxury car market expected to double in next decade: BCG
  7. Matches plots second act under new ownership
  8. ‘Sound. Elevated.’ from Bang & Olufsen marks centennial
  9. Ennismore picks Bangkok site for first-in-region SLS Residences
  10. Lamborghini heads to French Alps for women-led driving series
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