Luxury Daily
World’s leading luxury business publication
Sep. 29, 2020
  1. Day's wrap: Aston Martin, China and Givenchy
  2. British automaker Aston Martin undertakes first single-home residential design project
  3. China luxury market to grow 20-30pc this year: BCG-Tencent
  4. Givenchy, ready to be edgy, breaks first campaign under new creative director Matthew M. Williams
  5. Digitization essential for luxury brands to prevent supply chain, overstock issues
  6. What does LVMH and Tiffany’s battle mean for the luxury industry?
  7. Bleu de Chanel dives deep with new campaign
  8. Introducing Luxury Women to Watch 2021
  9. Jaguar spotlights luxury sustainability efforts through branded content
  10. Selling luxury real estate - Luxury Memo special report
The News and Intelligence You Need on Luxury

Subscribe now to get full access for less than $1 per day

Comment
  • Email
  • Print
  • Reprints
  • ARTICLE TOOLS SPONSOR

Home furnishings

Georg Jensen birthday campaign plays up brand’s heritage

August 20, 2020

Georg Jensen is celebrating founder's birthday with special offer. Image credit: Georg Jensen Georg Jensen is celebrating founder's birthday with special offer. Image credit: Georg Jensen

 

By Dianna Dilworth

Danish silversmith Georg Jensen has launched a new campaign to celebrate the founder’s birthday in August at a time when many consumers are redesigning their homes as they spend more time there during the pandemic.

To read the entire article, please subscribe or
 
LATEST HEADLINES
MOST POPULAR
  1. Day's wrap: Aston Martin, China and Givenchy
  2. British automaker Aston Martin undertakes first single-home residential design project
  3. China luxury market to grow 20-30pc this year: BCG-Tencent
  4. Givenchy, ready to be edgy, breaks first campaign under new creative director Matthew M. Williams
  5. Digitization essential for luxury brands to prevent supply chain, overstock issues
  6. What does LVMH and Tiffany’s battle mean for the luxury industry?
  7. Bleu de Chanel dives deep with new campaign
  8. Introducing Luxury Women to Watch 2021
  9. Jaguar spotlights luxury sustainability efforts through branded content
  10. Selling luxury real estate - Luxury Memo special report
VIDEOS
More Videos

MORE IN Home furnishings
Will the Chinese-owned French luxury brand Baccarat survive?
Architectural Digest shines spotlight on Black interior designers in digital showhouse
5 driving forces behind the branded furniture hype
Can Ralph Lauren go “Back to the Future” to rebuild its home furnishings business?
Artemest looks toward tech investments with $5M funding
Home renovations on the rise as consumers stay home



RECENT ARTICLES
Day’s wrap: Aston Martin, China and Givenchy
British automaker Aston Martin undertakes first single-home residential design project
China luxury market to grow 20-30pc this year: BCG-Tencent

Digitization essential for luxury brands to prevent supply chain, overstock issues
Jaguar spotlights luxury sustainability efforts through branded content
IWC shares founder’s origin story in cinematic campaign