Mobile
September 10, 2013
By Erin Shea
French fashion house Givenchy is looking to boost mcommerce through the launch of a new application that allows consumers to shop the women’s collection on smartphones and tablets.
{"ct":"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","iv":"caa997054f01b046825e24c5119bae70","s":"8067a916a4a1a504"}
Share your thoughts. Click here