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Givenchy personifies beauty products to highlight emotional appeal

March 12, 2015

Video still from Givenchy's "Petites Histoires Extraordinaires" Video still from Givenchy's "Petites Histoires Extraordinaires"

 

By Sarah Jones

French fashion house Givenchy is portraying the passion and emotion behind its makeup line with a short film that places cosmetics in the lead role.

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  1. Off the Cuff: A Q&A with McLaren's Nicolas Brown
  2. In conversation with Hong Kong property and hotel mogul Adrian Cheng
  3. Dior, Rizzoli to release book on Lady Art project
  4. Fendi pays homage to artist with playful puppet fall campaign
  5. Piaget fetes sixth year of USPA Gold Cup sponsorship with new timepiece
  6. Dior dives into French Riviera with escapist fragrance
  7. Veuve Clicquot debuts après-ski activations
  8. Brioni launches anniversary capsule at Bergdorf Goodman
  9. Gucci studies connection in spring/summer 2025 campaign
  10. Louis Vuitton introduces Visionary Journeys Seoul
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