Mobile
April 22, 2013
By Chantal Tode
While Google put in a strong first quarter, questions still remain about how mobile is driving revenue for the company as CPC rates dropped again and advertisers continue to migrate to enhanced campaigns that offer fewer mobile targeting capabilities.
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","iv":"3625e0a0904cfa4247208582062934d2","s":"cadfa89fa0b85b95"}
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