Multichannel
June 7, 2012
By Rachel Lamb
British jeweler Graff has revamped its Web and mobile sites to include an interactive timeline, brand stories and high-resolution images that reveal the breadth of its collections.
{"ct":"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","iv":"007d5f61a71e32d8c6fd3f68eb8ba72b","s":"fae96b0e714f81ee"}
Share your thoughts. Click here