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Fragrance and personal care

Gucci plasters artwalls with dreamy, free-spirited images for Mémoire d’une Odeur scent

November 15, 2019

Gucci Mémoire d'une Odeur artwall in London. Image courtesy of Getty Images and Gucci Gucci Mémoire d'une Odeur artwall in London. Image courtesy of Getty Images and Gucci

 

By Staff reports

Gucci has launched new artwalls for its Gucci Mémoire d’une Odeur fragrance that bears house creative director Alessandro Michele’s willingness – indeed, enthusiasm – for pushing boundaries to the nth degree.

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  1. Will daigou help brands survive COVID-19?
  2. Day's wrap: Kering, Cartier, Ferrari and Suzy Menkes
  3. How PR can help you salvage the second half of 2020
  4. Suzy Menkes’ departure will leave gaping hole in Condé Nast’s fashion overview
  5. Kering publishes first biodiversity strategy as part of ambitious sustainability push
  6. Cartier turns to China, South Korea for upgraded Pasha de Cartier watch launch
  7. Bentley, Rosewood Hotels, Asian wealthy, Rolls-Royce, Louis Vuitton and Walpole
  8. Tiffany commits extra $2M to COVID-19 recovery with Tiffany Infinite Strength campaign
  9. Subscribe now: Full access to 90,000+ articles, reports, videos and images
  10. Affluents in China, US, UK and France shift to sustainability in intention to purchase: study
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