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Dec. 5, 2025
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Apparel and accessories

Gucci taps Chinese supermodel Liu Wen for ‘Bamboo 1947’ campaign

April 17, 2023

The brand is highlighting the place that the purse holds in women's lives with the help of Ms. Wen. Image courtesy of Gucci The campaign nods to the year of the first Gucci Bamboo Bag's release. Image courtesy of Gucci

 

By Luxury Daily News Service

Italian fashion label Gucci is dedicating the brand's newest advertising slot to an archival creation.

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Off the Cuff: A Q&A with The 1916 Company’s John Shmerler
Presenting bespoke models, Bentley tributes ‘Dutch Masters’

Ralph Lauren, Team USA reveal 2026 Winter Olympic uniforms
Guerlain Spa to launch aboard Orient Express Sailing Yacht
Dior’s ‘Lady Art’ project turns 10