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Fragrance and personal care

Gucci’s visual representation of fragrance hopes to shatter society norms

September 6, 2016

The new Gucci Guilty ad campaign featuring Jared Leto The new Gucci Guilty ad campaign featuring Jared Leto

 

By Brielle Jaekel

Italian fashion label Gucci’s creative director is continuing to leave his mark with the house's latest fragrance ad that blends the brand’s essence with edgy content and a celebrity presence.

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