Multichannel
August 16, 2011
By Kayla Hutzler
British department store Harrods is increasing its digital presence with a soon-to-be released online magazine, a mobile commerce-enabled site and an emphasis on digital search marketing.
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","iv":"eeda0b8fe5c9bfe64acb82701c84079c","s":"0e9fa39df6d12abc"}
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