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In-store

Harrods bridges generational gap with youth-oriented in-store festival

July 20, 2012

 

By Tricia Carr

London-based retailer Harrods is looking to target younger consumers and increase in-store transactions by creating a series of events that culminate in a fashion and music festival this weekend.

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  1. Haute horologists showcase creativity, craftsmanship at LVMH Watch Week
  2. The Peninsula, V&A move 2026 edition of ‘Art in Resonance’ forward
  3. Caroline Fiot begins Cellar Master role at Ruinart
  4. The 1916 Company teams up with Australian pro golfer Min Woo Lee
  5. In conversation with Hong Kong property and hotel mogul Adrian Cheng
  6. Invite-only driving programs from Aston Martin enter year two
  7. Richemont announces sale of Baume & Mercier to Italy’s Damiani Group
  8. Cartier debuts Art Deco-inspired boutique in Detroit suburb
  9. Model Sean O’Pry carries latest chapter of ‘Stuart Weitzman New York’
  10. Louis Vuitton returns as title partner for 38th America’s Cup
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