Multichannel
July 31, 2013
By Jen King
London department store Harrods is using multimedia content from its iPad magazine application to spur perfume enthusiasts to visit the store for its "Meet the Perfumers" experience.
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","iv":"6d40704bad1bf2489c613857aaca0353","s":"dc6cfde8ee94ea1f"}
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