Multichannel
July 31, 2013
By Jen King
London department store Harrods is using multimedia content from its iPad magazine application to spur perfume enthusiasts to visit the store for its "Meet the Perfumers" experience.
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","iv":"e983b5aed571b8239f025bffd0a25a48","s":"618d18fdc45dd15a"}
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