Food and beverage
June 7, 2019
Hennessy highlights craftsmanship in latest TV spot. Image credit: Hennessy
By Brielle Jaekel
LVMH-owned cognac brand Hennessy is leaning into television advertising spend with a new spot showcasing craftsmanship, as spirit brands continue to focus on the small screen.
{"ct":"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","iv":"56f3d7630aae1ad377ea3ead4485cce2","s":"8b35df2cf2cc4279"}
Share your thoughts. Click here