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Retail

How niche brands can compete on Chinese ecommerce platforms

January 21, 2020

Smaller, niche luxury brands may not necessarily have the financial or marketing clout to compete on Chinese ecommerce platforms. Image credit: Pexels Smaller, niche luxury brands may not necessarily have the financial or marketing clout to compete on Chinese ecommerce platforms. Image credit: Pexels

 

By Jeffery Sehl

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  1. Luxury is about to have its McDonald’s moment
  2. Dior creates ceremonial window displays from scratch, with scraps, for upcycled exhibition
  3. Follow @LuxuryDaily for the latest in luxury news
  4. L'Oréal to launch #JoinTheRefillMovement campaign
  5. Ronald S. Lauder retires from Estée Lauder Companies Board of Directors
  6. Louis Vuitton forges multiyear partnership with Real Madrid
  7. Luxury Unfiltered: When bronzes go bust, and why the art market is collapsing
  8. JW Marriott opens first property in Greece
  9. Aman welcomes warmer weather with ecotourism boost
  10. Luxury Unfiltered: The 4E framework is the key to transformative sales success with luxury clients
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