PALM BEACH, FL – By employing new principles that disregarded the old automotive marketing playbook, Audi was able to completely reinvent itself in the United States to overtake its competition, according to its chief marketing officer at American Express Publishing’s Luxury Summit 2012.
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","iv":"46a74c19d1bffcced569b628de9c136c","s":"d5a4b6b68b66276f"}