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Mobile

How to enhance the luxury retail experience with mobile

August 27, 2012

 

By Tricia Carr

Since mobile is a channel that consumers can choose to use in-store to enhance the physical shopping experience, it is the ultimate way for luxury marketers to interact with existing and potential customers on an opt-in basis.

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  1. Luxury Unfiltered: The one question most luxury CEOs cannot answer
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  3. CFDA bans fur from New York Fashion Week
  4. Dior goes for gold with flashy J'adore campaign
  5. Off the Cuff: A Q&A with The 1916 Company's John Shmerler
  6. Versace announces exit of Dario Vitale as creative director
  7. Dolce & Gabbana debuts Devotion fragrance film
  8. Estée Lauder Cos., Jo Malone launch AI scent advisor
  9. Dior’s ‘Lady Art’ project turns 10
  10. The Macallan hosts exclusive residency at Rosewood Baha Mar
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