Events/Causes
February 2, 2011
By Rachel Lamb
Hugo Boss has launched a mobile application to let consumers follow the brand’s journey during the Barcelona World Race 2010/11 via videos, images, blogs and tracking the voyage on a map.
{"ct":"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","iv":"9410871b00c8ebf4189e27790bd1e3ec","s":"7832f33c9496ca94"}
Share your thoughts. Click here