Luxury Daily
The authority in luxury news.
Dec. 28, 2025
  1. Veuve Clicquot recounts label’s history in display of visual innovation
  2. Luxury Unfiltered: Burberry is on the brink of self-destruction as it taps a new CEO
  3. Iordanov Vodka takes shot at luxury with Swarovski Crystal-encrusted bottles
  4. Dolce & Gabbana's new Light Blue ad virtually indistinguishable from previous efforts
  5. Jimmy Choo, Abercrombie & Kent, Estée Lauder and Mikimoto - Live news
  6. Alexander McQueen tests new creative signatures in spring/summer 2026 preview
  7. Louis Vuitton introduces Visionary Journeys Seoul
  8. Louis Vuitton launches new menswear campaign, global pop-up series
  9. Piaget fetes sixth year of USPA Gold Cup sponsorship with new timepiece
  10. Mercedes plugs new E-Class in mobile ads
Comment
  • Email
  • Print
  • Reprints
  • ARTICLE TOOLS SPONSOR

Mobile

In-store, mobile integration can build brand loyalists: Digby

June 29, 2011

Luxury brands need to implement a mobile strategy for in-store

 

By Rachel Lamb

To establish an integrated and effective mobile marketing strategy, luxury marketers could consider combining mobile tactics with its in-store strategy.

To read the entire article, please subscribe or
 
LATEST HEADLINES
MOST POPULAR
  1. Veuve Clicquot recounts label’s history in display of visual innovation
  2. Luxury Unfiltered: Burberry is on the brink of self-destruction as it taps a new CEO
  3. Iordanov Vodka takes shot at luxury with Swarovski Crystal-encrusted bottles
  4. Dolce & Gabbana's new Light Blue ad virtually indistinguishable from previous efforts
  5. Jimmy Choo, Abercrombie & Kent, Estée Lauder and Mikimoto - Live news
  6. Alexander McQueen tests new creative signatures in spring/summer 2026 preview
  7. Louis Vuitton introduces Visionary Journeys Seoul
  8. Louis Vuitton launches new menswear campaign, global pop-up series
  9. Piaget fetes sixth year of USPA Gold Cup sponsorship with new timepiece
  10. Mercedes plugs new E-Class in mobile ads
VIDEOS
More Videos

MORE IN Mobile
Ralph Lauren debuts conversational AI stylist for app users
The 1916 Company revamps mobile app
BMW to introduce carbon footprint tracking via mobile app
Snapchat introduces subscription service
Meta launches virtual fashion with Balenciaga, Prada, Thom Browne
Attentive introduces personalized, VIP SMS service for brands



RECENT ARTICLES
Louis Vuitton introduces Visionary Journeys Seoul
Savannah College of Art and Design debuts SCAD LUXE research center
Exclusive Resorts purchases Inspirato for $59M

Brunello Cucinelli casts holiday spell with ‘Cinema Meraviglia’
Follow @LuxuryDaily for the latest in luxury news
Happy Holidays!