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April 8, 2026
  1. Louis Vuitton adds to Color Blossom collection
  2. Luxury Unfiltered: Kering's 80pc opportunity starts with a question most brands won’t ask
  3. Lancôme seeds longevity-focused skincare with 20th Century Studios
  4. Force 10 collection leads Fred campaign
  5. Lexus, artist Alex Alpert to present custom IS 350 at EXPO Chicago
  6. Equinox Hotels to host third annual Global Sleep Symposium
  7. Global secondhand market to hit $393B by 2030: ThredUp
  8. Luxury Unfiltered: The crisis playbook luxury keeps reaching for, and why it fails
  9. NetJets developing exclusive-use terminal in Augusta, Georgia
  10. Prada Mode exhibition coming to Chelsea Hotel
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News briefs

In-store strategies, Louis Vuitton, Lexus and Lamborghini – News briefs

June 19, 2012

 

By Rachel Lamb

Today in luxury marketing:

Temples of luxury: How premium brands are using brick-and-mortar to maintain exclusivity
How do fashion houses like Burberry, Gucci and Louis Vuitton have it both ways, offering something for both the aspirational customer as well as the high-end shopper? Through an intelligent bricks-and-mortar strategy that includes select locations and painstaking attention to an interior architecture that perfectly expresses the DNA of the brand, Forbes reports.

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  1. Louis Vuitton adds to Color Blossom collection
  2. Luxury Unfiltered: Kering's 80pc opportunity starts with a question most brands won’t ask
  3. Lancôme seeds longevity-focused skincare with 20th Century Studios
  4. Force 10 collection leads Fred campaign
  5. Lexus, artist Alex Alpert to present custom IS 350 at EXPO Chicago
  6. Equinox Hotels to host third annual Global Sleep Symposium
  7. Global secondhand market to hit $393B by 2030: ThredUp
  8. Luxury Unfiltered: The crisis playbook luxury keeps reaching for, and why it fails
  9. NetJets developing exclusive-use terminal in Augusta, Georgia
  10. Prada Mode exhibition coming to Chelsea Hotel
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Force 10 collection leads Fred campaign
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