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March 22, 2023
  1. Day's wrap: Condé Nast Traveler, Kering, Rolls-Royce and Norwegian Cruise Line
  2. Condé Nast Traveler launches Global Advisory Board, marking major editorial investment
  3. TikTok creators key to luxury beauty's current boom: Launchmetrics
  4. Kering sets new sustainability goal for 2035
  5. Gucci connects gender equity, sustainability via podcast episode
  6. Condé Nast Traveler, Kering, Rolls-Royce and Norwegian Cruise Line
  7. Frequent flyers, international buyers expressing interest in investing stateside: Coldwell Banker
  8. Tory Burch cofounder: Tailoring in-store experience vital for brands
  9. China’s cosmetics and beauty sales rebound for the first time since July
  10. Norwegian CEO to retire as cruise line business evolves
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Marketing

Influencer marketing adoption grows as brands seek Gens Y, Z

April 10, 2018

Brands are driving influencer marketing growth with bigger budgets. Image credit: MyTheresa

 

By Sarah Jones

NEW YORK – Seventy-eight percent of marketers working in fashion, luxury and beauty report leveraging influencer campaigns, marking a 13 percent increase in the past year.

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  1. Day's wrap: Condé Nast Traveler, Kering, Rolls-Royce and Norwegian Cruise Line
  2. Condé Nast Traveler launches Global Advisory Board, marking major editorial investment
  3. TikTok creators key to luxury beauty's current boom: Launchmetrics
  4. Kering sets new sustainability goal for 2035
  5. Gucci connects gender equity, sustainability via podcast episode
  6. Condé Nast Traveler, Kering, Rolls-Royce and Norwegian Cruise Line
  7. Frequent flyers, international buyers expressing interest in investing stateside: Coldwell Banker
  8. Tory Burch cofounder: Tailoring in-store experience vital for brands
  9. China’s cosmetics and beauty sales rebound for the first time since July
  10. Norwegian CEO to retire as cruise line business evolves
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China’s cosmetics and beauty sales rebound for the first time since July
Day’s wrap: Condé Nast Traveler, Kering, Rolls-Royce and Norwegian Cruise Line