Marketing
February 11, 2022
The relationship between luxury and fashion influencers is changing. Image credit: Open Influence
By Sarah Ramirez
The fashion influencer marketing space continues to evolve, with video-sharing platform TikTok becoming the latest hotbed for influencers.
{"ct":"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","iv":"261b35a77b837fd3e736d5ad2a30ab7f","s":"d5ca02b224c6a1c1"}
Share your thoughts. Click here