Marketing
October 15, 2021
Ecommerce recorded a 30 percent year-over-year growth in 2020. . Image credit: Rupixen.com
By Katie Tamola
Ecommerce continues to gain momentum, brands must continue to focus on their digital offerings to succeed in the future.
{"ct":"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","iv":"fd8bce7e12377f3667430650fd8de881","s":"57d9c349de1c683e"}
Share your thoughts. Click here