Marketing
October 15, 2021
Ecommerce recorded a 30 percent year-over-year growth in 2020. . Image credit: Rupixen.com
By Katie Tamola
Ecommerce continues to gain momentum, brands must continue to focus on their digital offerings to succeed in the future.
{"ct":"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","iv":"1a66f264360c1675f40cce445b5e62e3","s":"9c9818686e85aae0"}
Share your thoughts. Click here