Internet
August 2, 2012
By Tricia Carr
Swiss watchmaker IWC is relating the challenges behind the innovations of its timepieces to those participating in various sporting achievements in an all-digital campaign spanning a microsite and Facebook.
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","iv":"f5ce3b16f3e1bc78562221b77f6a76d3","s":"2d166a1dbad21a90"}
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